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(Sep, 2017)

(Sichuan, China)

The one-man indie band named “Reykjavictim” is a portmanteau that combines Reykjavik and Victim. As a day-time chemist, the founder Adam McRae inspired so much from his daily job in writing his music. The project incorporates the charming visual effects in the procedure of chemical reactions and the typography design by catagorizing the periodic table of elements, to become the essential elements of the identity system.











(Visual Identity)


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